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What if we told you that luxury doesn’t always have to be out of reach? If you look in the right places, you can find things like cashmere sweaters or rich body creams at a much more reasonable cost — without sacrificing quality. Don't believe us? Lifestyle expert Bahar Takhtehchian joined the 3rd hour of TODAY with proof, breaking down some smart saves in style, beauty and home.
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Contrary to popular belief, you don’t have to spend a fortune on cashmere. Quince offers affordable options like this cashmere and cotton-blend sweater tee that Takhtehchian loves for in-between seasons. It comes in six core colorways, plus two limited-edition hues — all for just $35. According to the brand, it also has a silky-smooth feel and offers a comfortable stretch.
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According to Google, "culotte" pants are seeing a 150% surge in search in 2026 versus last year, and many brands can run you well over $100 for these stylish bottoms. But we found an option for under $40 that’s high quality and flattering. “I tried these myself, and not only are they comfy, but they’re easy to dress up for work or down for running errands,” says Takhtehchian.
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Nivea’s Creme Body Moisturizer has gone viral on TikTok for its rich formula, key provitamin B5 ingredient and under-$10 price tag. According to the brand, it can be used on your face and body, softening rough areas such as your elbows and knees. It can also act as an effective face mask or makeup remover!
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“Getting cozy doesn’t have to come with a luxury price tag,” says Takhtehchian. “This trendy bubble blanket from Bedsure has a plush, 3D-textured pattern that gives it an extra-soft, warm feel.” The brand notes that this blanket can be used year-round; it has a lightweight design for spring and summer temperatures, but it also makes for an extra-cozy layering accessory during fall and winter.
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A 2025 Beauty Awards winner, this balm-like lipstick provides the perfect amount of buildable, long-lasting color — plus, a beautiful deep berry shade for the start of fall. Editor Shannon Garlin was not only impressed with its lip-stain-like lasting power, but also its hydrating formula. "The brand says it's formulated with vitamin E, which I found to be extremely moisturizing for my dry lips."
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Digital calendars are having a major moment for busy households and lifestyles, and Taketehchian explains that this gadget acts as a centralized hub for to-do lists, appointments, shopping lists and so much more. What we love most: It’s currently on sale for under $70; it doesn’t require a subscription and when not in use, it turns into a digital picture frame.
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💡 More "Smart Saves" to Shop 🛒
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This previous Beauty Award winner is a staple in many editors' makeup bags. According to the brand, the pigment-rich formula glides smoothly across lids before setting to a waterproof, crease-resistant finish. Executive editor Adrianna Brach shares that the creamy formula blends so easily, you don't even need tools.
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You don’t have to dish out $80-plus on a pair of high-quality leggings. According to the brand, this option is made with “butterluxe” fabric that “feels like second skin.” Editor Kamari Stewart-Jackson says these have "very quickly" become one of her favorite pairs, adding that they have the sculpting and structure of athletic options but also the softness she loves.
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Associate editor Shannon Garlin says she was impressed with the style and comfort of these flats, especially considering their affordable price point. "I own a pair and was surprised at their arch support and functionality," shares editor Shannon Garlin. "[I] received a lot of compliments on them; people were surprised they came from an Amazon brand."
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Associate market editor Audrey Ekman says she’s “obsessed” with Dossier’s fragrance line. She shares that the scents remind her of ones by much more prestigious brands, but they smell just as good. This vanilla-forward perfume is a great option for noses that also prefer notes of pear, pink pepper, orange blossom and cedarwood.
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Meet the best-in-class hair products that earned our badge of approval.
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My top favorites include comfortable options from New Balance, Hoka and more.
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The winner made me do a double take!
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You don’t have to wait for sweater weather to start having fun with fall fashion.
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We tried hundreds of products for every hair type, and these earned a spot in our routine.
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