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We polled the team, and Shop TODAY editorial director Adrianna Brach stopped by Studio 1A with the hyped-up products that have earned our seal of approval over the years. From finds with hundreds of thousands of ratings to the must-have everyday bag our editors swear by, these buzzworthy picks are popular for a reason. |
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| Woke up on the wrong side of the bed? These cooling eye masks can help — or at least brighten the eye area — with a punch of moisturizing hyaluronic acid, aloe and peptides. "I have sworn by these eye patches for years now," Brach says. "I use them on the days I need the best of the best... to really soothe and depuff, I keep a pair in the fridge!" $22.00 $26.00 |
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This popular French shower oil is like a cleanser and body oil in one, soothing and moisturizing dry skin while giving you a cleanse from head to toe. "Apply on wet skin and it'll feel silky like an oil, but it works into a foam and rinses off with no greasy residue," says Brach, who also says it's "my favorite shower product." $19.99 |
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These little food-safe pan scrapers are the kitchen and home hack you didn't know you needed. They're easy to grip and are so effective at scraping every last bit of food residue off of pots and pans without scratching up the surface, which can be a concern with non-stick coatings and cast-iron pans. You can also use them to cut up soft fruits, portion cookie dough and even clean messes off of countertops, walls and grills. $5.99 |
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| | Cozy yet breathable, these socks come in a pack of five pairs and are made with 55% wool. "I was influenced to buy these by the team, and they're perfect for a winter sock drawer refresh," Brach says. "They hit about mid-calf so I love these under boots, clogs and slippers, or on their own around the house." $14.24 $21.99 |
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This trendy bag is also practical! It even took home a Shop TODAY Travel Gear Award, earning a perfect score. Deceptively spacious it has room for everything from a water bottle to a tablet, and it's made from a durable, lightweight nylon that's machine-washable. $48.00 |
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| This bestseller with over 50,000 ratings on Amazon improves the state of your nails in just three days, per the brand. To use, apply two coats over dry, clean nails or apply as a base and top coat with your colored polish. $4.48 |
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"I swear by this... It's a must for saving your shoes from snow and wet weather and also repels dirt and oil," Brach says of this shoe spray that she reports has an easy-to-use wide mist. "It prolongs the life of my shoes and my kids' shoes, and works on most materials! Also, it's non-aerosol and not made with weird chemicals." $15.94 $18.00 |
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| "I use this everyday... it's the type of thing that you can't live without once you have," vouches senior entertainment editor Elena Nicolaou. "Super sturdy and easily hangs off of most surfaces so you don't have to put your bag on the floor. Also closes up super small!" $8.98 |
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| Laura Vitale shares healthy recipes that don't sacrifice flavor. |
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| Step into the New Year with these 2026 fashion trends for men and women. |
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| Nutrition experts (and our editors!) love these guilt-free snacks to fuel workouts and tide you over between meals. |
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| Including the affordable athleisure our editorial director "lives in" through the cooler months. |
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