Act fast: This bestselling mascara is on Prime Day Lightning Deal for a limited time

Plus, more of the best Prime Day deals.

Shop TODAY receives a commission on these purchases. READ MORE One Great Find: A Cult-Favorite, Volumizing Mascara Too Faced Better Than Sex Volumizing Mascara → Available for 30% off via limited-time Prime Day Lightning Deal, this bestselling mascara boasts over 19,000 ratings on Amazon. According to the brand, its formula conditions lashes, adds volume and locks curls into place. Plus, Too Faced says its uniquely shaped brush is designed to separate and coat each lash with ultimate effectiveness. "American Idol" alum Lauren Alaina can attest, telling us in a previous interview that "my mascara is the best mascara in the world. It's fire." Be sure to act fast, though — Lightning Deals can expire quickly! $20.30 $29.00 SHOP MORE PRIME DAY DEALS Prime Day Roundup LIVE UPDATES Shop the Most Popular Prime Day Deals Right Now: Tarte, Shark, Keurig and More → Live Updates: The 200+ Very Best Prime Day Deals We've Seen, After Combing Through Thousands → These Prime Day Deals Are All Under $50: Shop Kate Spade, Olaplex, Levi's, More → The Top 100+ Products Our Shopping Editors Have Tried That Are on Sale for Prime Day → 100+ Amazon Prime Day Beauty Deals on Brands You Love: Laura Geller, Ouai and More → Jul 10, 2025 | VIEW IN BROWSER Copyright © 2025 TODAY | 30 Rockefeller Plaza, New York, NY 10112 MANAGE SUBSCRIPTION | UNSUBSCRIBE | PRIVACY | SEND FEEDBACK https://link.today.com/oc/57c0ac08487ccdee398b5eaao71d8.2x0o/8876f57b