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We tried hundreds of products this year — 14 award winners for your 2024 reset |
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At Shop TODAY, we are trying products all year-long. By the time we get to December, we've tried thousands of products across beauty, home, fashion and so much more. As we kick off 2024, we are featuring a handful of our absolute favorites we reviewed in 2023. Plus, we found some amazing deals you can shop to start your year off saving money! |
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| For those who prefer a more minimalist approach to their beauty routine, or can't fathom a multi-step process, this 3-in-1 beauty stick will change the way you see and apply makeup. Use the pocket-sized cream-to-powder product on your cheeks, lips and eyelids for a complete look! |
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The key to a flawless foundation application is a good brush, but this Shop TODAY Beauty Award winner can only be described as "great" by Amazon reviewers and editors alike. After trying it for herself, branded commerce editor Francesca Cocchi-Zabloudil notes that it felt "gentle and nice" on her face compared to a beauty sponge. |
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| Featured in Shop TODAY's Gifts We Love, this beauty duo (featuring both a waterproof and regular mascara) was marketed as the perfect holiday stocking stuffer, but we love it year-round for the length and volume it delivers! |
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Hoping to travel abroad in the new year? This adapter will ensure you can charge all your devices no matter where in the world you go. With three sides of ports consisting of USB-A, USB-C and an AC socket, this adapter can be used "worldwide" and is compatible in over 10 different countries, according to the brand. |
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| Whether you've planned a few 2024 fitness-related resolutions or not, you won't regret slipping into these tennis shoes. With an EVA midsole, "freestyle" design and foam sock liner, this sneaker is designed for all-day wear and comfort — not to mention, the pair is also downright stylish. |
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Whether you're training for your next marathon, or your gym bag is starting to emit a not-so-pleasant smell, pop these deodorizer balls in your soles, or a pocket of your bag, to eliminate bad odors and give your gear a good refresh. |
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| When it comes to these Shop TODAY editor-loved Bombas socks, production associate Audrey Ekman says they "deserve all the hype." Their snug honeycomb design and cushioned footbed offer arch support and comfort, and as for durability, Ekman says, "the pair I have has lasted me years." |
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Now that winter is here, so is flu season! Keep your hands clean and sanitized with these wipes, which work to whisk away germs and leave behind a lavender scent in their place. |
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End-of-year sales still happening |
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| Old Navy is offering an extra 40% off select clearance with code EXTRA. And, be sure to download our coupon finder, Shop TODAY Savings, to never miss out on deals like this again! |
Sephora is taking 50% off select skincare items everyday through Jan. 17. |
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Nordstrom's half-yearly sale offers up to 50% off. |
As part of its Love Your Skin event, Ulta is offering up to 50% off select brands. |
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| Anthropologie is taking an extra 40% off sale items. |
This air fryer is marked down by $110 as part of Best Buy's Deal of the Day. |
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